If you've ever crossed Jemaa el-Fna in the late afternoon, you've heard it: a deep, hypnotic rhythm, punctuated by the metallic clatter of large iron castanets. That sound belongs to the Gnawa. It's as much a part of Marrakech's identity as the souks or the minarets.

The Gnawa are the descendants of sub-Saharan African populations who arrived in Morocco centuries ago, most often in conditions of servitude. They founded spiritual brotherhoods that blended African traditions, Sufi Islam and Berber rites. Their music isn't folklore: it's first and foremost a ritual of healing and spirituality. In 2019, UNESCO added Gnawa to its list of the Intangible Cultural Heritage of Humanity.
It's this repetition that creates the trance.


On the square or on stage, Gnawa musicians are easy to recognise. They wear colourful tunics and a cap topped with a large tassel. As they play the qraqeb, they spin their heads so the tassel whirls in circles, in perfect time with the music. It's both spectacular and part of the show. In a traditional ceremony the dress is more restrained, but this look has become the unmistakable image of the Gnawa for travellers.
Traditionally, Gnawa music is played during the lila, a ceremony that lasts all night. It follows a precise order, with colours, incense and dances linked to the different spirits being invoked, with the aim of soothing and healing. Today most visitors discover the Gnawa in a concert or show setting, but the structure and intention remain those of the tradition.
The Gnaoua and World Music Festival in Essaouira, created in the late 1990s, introduced this music far beyond Morocco. Maâlems have played with jazz, rock and world-music artists. Gnawa has kept its roots while becoming a musical language that many artists draw on.
To hear this music in its finest setting, our dinner shows in Agafay combine desert, campfire and Gnawa musicians. We can also build them into a tailor-made stay for your group.